CFC Media Lab Launches Fifth Wave Initiative
Posted: Apr 1, 2020
Posted: Apr 1, 2020
Toronto, Ontario, March 31, 2020 – The Canadian Film Centre’s Media Lab (CFC Media Lab) is proud to introduce Fifth Wave, Canada’s first feminist business accelerator. The program is designed to boost women-owned/led businesses in southern Ontario’s leading digital media sector, weaving feminist ideals of equity and fairness into business sustainability and scalable growth strategies.
“Fifth Wave is a highly-networked suite of programs unique in their focus on responsive, custom advisory services, that facilitates connections with like-minded mentors, experts, peers and educators and designed around the lived experiences of women entrepreneurs.” said Nataly De Monte, Managing Director, Fifth Wave. “During the unprecedented times of COVID-19, it’s more important than ever to create deep connections with social values-aligned professionals where we can learn from each other and strengthen our community within the digital media ecosystem.”
For the near future, CFC Media Lab is shifting to a virtual content delivery model where all programs and resources will be available online, some of which include: webinars and virtual events, blog posts, newsletters, CFC news, and expert presentations.
“In launching Fifth Wave, we are committed to fostering connection and engagement that is rooted in the creation and maintenance of genuine relationships,” said Petra Kassun-Mutch, Executive Entrepreneur –in-Residence, Fifth Wave and Founder Liisbeth Media. “We are intentional about providing meaningful content, key insights and value to program participants while everyone learns to navigate the new normal and co-create the new social contract of the future.”
Fifth Wave participants will re-explore and broaden the meaning of success and value in today’s changing business landscape through three programs:
To date, more than 40 companies have joined the Fifth Wave Initiative and have started to particicpate in Fifth Wave Connect programming. Today, we announce the founders of the ten companies who have been selected for the first cohort of Fifth Wave Labs:
Be part of Fifth Wave – Fifth Wave Connect Application details
Companies seeking to participate in networking opportunities should meet the program criteria: owned and/or led by women; based in southern Ontario; and focused on tech, tech-enabled products, web-enabled platforms, apps, as well as content and/or services in the digital media sector. Applicants need to apply for review and acceptance; adjudication of applications is made on a rolling basis throughout the year. Acceptance into Fifth Wave Connect is a prerequisite to apply to Fifth Wave Labs, an annual cohort of up to 10 companies will be part of the accelerator bootcamp. Each annual cohort of Fifth Wave Labs will be announced on the CFC Media Lab website.
Media Sponsor: Liisbeth, a women-led and owned indie feminist media enterprise with a global outlook that publishes an open-access monthly digital magazine and newsletter.
Fifth Wave Initiative is funded by the Government of Canada through the Federal Economic Development Agency for Southern Ontario.
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About CFC Media Lab
The Canadian Film Centre’s Media Lab (CFC Media Lab) is an internationally acclaimed production think tank, training institute and business accelerator that supports hundreds of emerging digital content creators, practitioners, entrepreneurs and companies. It offers programs and initiatives that provide visionary leadership and extensive expertise in strategy, product, business, finance, and ethics needed by Canadians involved in the digital revolution, including an innovative suite of programs focused on intersectional feminist business practices.
For more information, contact:
Manager, Communications, CFC
Office: 416.445.1446 x463
AIM Public Relations, Inc.
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